In the planning stage of starting your online store, you may be confused about which is the best e-commerce plugin to use to optimize the site’s efficiency. Nowadays, we have many e-commerce platforms that claim to offer great services, some of these platforms are Magento and WooCommerce that are widely known and used by many in this field. Both tools are loaded with awesome features to give your E-Commerce site a great user experience.

This means you can’t easily point out the best out of these platforms but based on some criteria and on the features you want your e-commerce site to have you can be able to decide which of them is best for you.

Although there are many online debates trying to justify why one is better than the other, we can say most of these arguments are biased and they are based on individuals’ experience. As well as many eCommerce website development companies explain to you different features on both platforms. In order to guide you on the right path and enable you to make the best decision, we have discussed in details by giving you unbiased and first-hand info on the features of WooCommerce and Magento so you can choose which one is best for your e-commerce site.

This post is divided into detailed and comprehensive parts to enable you to understand the concepts well and help you to digest the info in an easy way.

So keep calm and let’s begin!

What you should know about WooCommerce and Magento

  • WooCommerce

WooCommerce is an open source WordPress plugin. It is easy to use and easily integrates into your WordPress website to equip it with a full e-commerce platform option.

It is a great plugin for WordPress Platform with amazing features that provide effective solutions for small to large online stores. Its main target audience is the web developers and it offers a combination of great options that are suitable for small to large online stores.

  • Magento

Magento is an open source technology e-commerce platform built using PHP. Magento is one of the amazing e-commerce design platforms available in this field and it offers its users great and powerful features to market their products, as well as offer the shoppers a great user’s experience.

Before deciding which e-commerce platform is the best when building your online store here is a list of some basic factors you should consider.

What to look for in your eCommerce Platform?

Budget: how much are you willing to spend to build your store? How much is your budget for the maintenance of the site?

Ease of Use: how technical is the tool you’re considering to use? Can a beginner grab the knowledge easily?

Payment Methods – if you have decided to accept payment using different options then the platform you are considering should support multiple payments gateways.

Scalability – another basic factor to consider is the scalability of the e-commerce platform. You need to choose the one that will be able to scale easily when your business starts to grow.

These are just some of the features you may consider and you can add other important factors to the list.

Comparison between WooCommerce and Magento

This comparison is based on the factors listed above and we compare how each option react to them.

WooCommerce Vs Magento: Pricing

  • WooCommerce

Woocommerce is a WordPress plugin so you can download it for free.

  • Magento

Magento has two plans; the community plan and the enterprise plan. The community plan is free while the enterprise which has advanced features is not free.

WooCommerce Vs Magento: Ease of Use 

  • WooCommerce

Without being biased, WooCommerce has a user-friendly interface and it’s easy to use even by beginners. If you have a basic knowledge of WordPress you’ll have no issues walking your way around it and conveniently integrate it into your website. 

So generally, WooCommerce offers a great user experience and it is a great tool for your e-commerce site.

  • Magento

It’s is believed that Magento is built using a kind of complex system which makes it require some little effort before getting familiar with it. If you’re new to web platforms you may encounter some challenges when trying to work with it.

Magento is not so friendly for newcomers to use but it offers great features and functionalities for experts or if you already have basic ideas of technology.

WooCommerce Vs Magento: Site Performance

When planning your e-commerce website this factor is a key one that can’t be compromised. However, the performance of a site depends on many factors and not just the platform used. Factors such as the hosting provider, the size of the content and many others.

So either it’s WooCommerce or Magento the performance of your site still depend on many other factors aside them.

WooCommerce Vs Magento: Level of Security

As an online store owner, you definitely don’t want to sacrifice your customers’ loyalty and sales performance due to ineffective security measures. So treating the security level of your site with utmost priority will be a smart decision to make.

Both Woocommerce and Magento have a high level of security measures and they enable users to put in place advanced security measures manually. however, Magento seems to lead in this aspect as it offers its users’ dedicated security features which are great for people that prioritize security.

WooCommerce Vs Magento: Extensions

Using any of these two platforms you can enable advanced features and add-on using extensions.

However, this doesn’t come for free while using Magento as you’ll only be able to activate most of the built-in extensions when you’re subscribed to the enterprise plan. In Woocommerce case, you’ll need to buy external extensions to enable the advanced functions you want to integrate.

Magento vs WooCommerce – Which One is a Better E-commerce Platform for You?

 As you can see, these Platforms offer great functionalities and you can not really say one is better than the other as they tend to have unique features that make one great in an aspect and the other in another aspect.

So choosing which platform to use for your online store is based on your technical knowledge, your budget, and the features you want your online store to have.

Author Bio:

Jamie is a mother to 8 children and an avid cook. She enjoys theater from both the audience as well as being on stage. She has been writing stories ever since she could put pen to paper and still enjoys doing so today. She completed her ISACA Certification Course and now writes for Skill Build Training as a part-time writer.